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Summary: The Customer-Funded Business, Review and Analysis of Mullins' Book
EAN13
9782511036082
Éditeur
Business Book Summaries
Date de publication
Langue
anglais
Fiches UNIMARC
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Summary: The Customer-Funded Business

Review and Analysis of Mullins' Book

Business Book Summaries

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The must-read summary of John Mullins' book: "The Customer-Funded Business:
Start, Finance, or Grow Your Company with Your Customers’ Cash".

This complete summary of the ideas from John Mullins' book "The Customer-
Funded Business” tells you to forget about the complicated methods of securing
start-up funding. According to Mullins, the best way of getting the funding is
from your future customers. If you can find enough customers who will pay for
the solution that you’re offering to their problem, this is the perfect way of
starting a customer-funded business.

There are five different customer-funded business models:
1\. Matchmaker
2\. Pay-in-advance
3\. Subscription
4\. Security/Flash sales
5\. Service-to-product

This summary will take you through all five of these different business
models, giving you all the information you need to decide which approach will
work best for you.

Added-value of this summary:
• Save time
• Stop applying for start-up funding and get the money from your future
customers
• Find out which customer-funded business model is right for your business

To learn more, read “The Customer-Funded Business” and find out how you can
secure start-up funding from your customers!
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