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Summary: Blueprint To The Digital Economy - Don Tapscott, Alex Lowy and David Ticoll, Creating Wealth in the Era of E-Business
EAN13
9782806222718
Éditeur
Business Book Summaries
Date de publication
Langue
anglais
Fiches UNIMARC
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Summary: Blueprint To The Digital Economy - Don Tapscott, Alex Lowy and David Ticoll

Creating Wealth in the Era of E-Business

Business Book Summaries

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This work offers a summary of the book "BLUEPRINT TO THE DIGITAL ECONOMY:
Creating Wealth in the Era of E-Business" by Don Tapscott, Alex Lowy & David
Ticoll.
In Blueprint To The Digital Economy, Tapscott, Lowy and Ticoll argue that the
digital economy – computers teamed with communication networks – has the
potential to transform almost every consumer and business activity. These
changes are having the effect of forcing organizations to amend notions and
practices about the nature of competition, the process by which wealth is
created and even the nature of the firm itself.
In short, the digital economy changes every assumption ever made in business.
It is also allowing completely new commercial entities – like e-business
communities which use the digital economy to conduct commercial transactions
and collaborate to create new wealth – to flourish and grow like never before.
And it is forcing established firms to enter into partnerships and alliances
with entirely different and disparate business entities.
Clearly, the digital economy opens enormous possibilities and opportunities.
The challenge lies in turning the possible into the probable and then into the
actual.
Blueprint To The Digital Economy is the perfect guide you need to get
acquainted with the rules of the digital economy.
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