- EAN13
- 9782806222756
- Éditeur
- Business Book Summaries
- Date de publication
- 15/02/2013
- Collection
- Summaries.com / BusinessNews Publishing Ltd.
- Langue
- anglais
- Fiches UNIMARC
- S'identifier
Summary: It's a Wired, Wired World - David Stauffer
Business the AOL Way
BusinessNews Publishing
Business Book Summaries
Summaries.com / BusinessNews Publishing Ltd.
Livre numérique
Autre version disponible
This work offers a summary of the book "IT’S A WIRED, WIRED WORLD: Business
the AOL Way" by David Stauffer.
David Stauffer is a business writer, with articles published in the Wall
Street Journal, Harvard Management Update, Across the Board and other business
periodicals. Mr. Stauffer, who heads his own firm Stauffer Bury, Inc., is also
the author of Nothing But Net: Business the Cisco Way.
AOL is the world’s most successful Internet company and the most valuable
brand name of the digital business era.
In It’s A Wired, Wired World, Stauffer argues that the fact the company has
been able to achieve preeminence in such a highly competitive marketplace is
impressive, considering it didn’t even exist until 1985. The company’s
longevity and ability to move forward in the face of intense competition is
unmatched.
Clearly, something about the AOL business model works. Exactly what the
"secret sauce" is may be subject to speculation and further analysis, but
Stauffer identifies 6 elements of the AOL business model.
In short, AOL is a great template for how to succeed. Anyone who develops a
similar business model, and who follows the same principles of success AOL
uses, stands a better-than-even chance of enjoying comparable success.
the AOL Way" by David Stauffer.
David Stauffer is a business writer, with articles published in the Wall
Street Journal, Harvard Management Update, Across the Board and other business
periodicals. Mr. Stauffer, who heads his own firm Stauffer Bury, Inc., is also
the author of Nothing But Net: Business the Cisco Way.
AOL is the world’s most successful Internet company and the most valuable
brand name of the digital business era.
In It’s A Wired, Wired World, Stauffer argues that the fact the company has
been able to achieve preeminence in such a highly competitive marketplace is
impressive, considering it didn’t even exist until 1985. The company’s
longevity and ability to move forward in the face of intense competition is
unmatched.
Clearly, something about the AOL business model works. Exactly what the
"secret sauce" is may be subject to speculation and further analysis, but
Stauffer identifies 6 elements of the AOL business model.
In short, AOL is a great template for how to succeed. Anyone who develops a
similar business model, and who follows the same principles of success AOL
uses, stands a better-than-even chance of enjoying comparable success.
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