- EAN13
- 9782806233516
- Éditeur
- Business Book Summaries
- Date de publication
- 15/02/2013
- Langue
- anglais
- Fiches UNIMARC
- S'identifier
Summary: Pour Your Heart Into It - Howard Schultz and Dori Yang
How Starbucks Built a Company One Cup at a Time
BusinessNews Publishing
Business Book Summaries
Livre numérique
This work offers a summary of the book "POUR YOUR HEART INTO IT: How Starbucks
Built a Company One Cup at a Time" by Howard Schultz and Dori Yang.
Howard Schultz is the founder and CEO of Starbucks and a former owner of the
Seattle SuperSonics. He is one of the richest persons in the United States
with a net worth of $1,1 milliard.
In Pour Your Heart Into It, Howard Schultz shares the inside story of the rise
of Starbucks. Passionate for good coffee, he explains how the vision first
came to him and how from that sole idea, he created his first store in Seattle
with the aim of introducing real fine coffee to Americans. Starbucks
progressively became a very successful international company with stores
opening everywhere worldwide. According to Schultz, this success is due to a
set of core values he based his company on that don’t just focus on profits
and growth.
The principles illustrated in Pour Your Heart Into It and that have made the
company enduring constitute precious guidelines for businesspeople seeking to
bring their company to the top. This success story is a motivational and
inspiring tale, and a "must read" for fascinated "Starbucksaholics".
Built a Company One Cup at a Time" by Howard Schultz and Dori Yang.
Howard Schultz is the founder and CEO of Starbucks and a former owner of the
Seattle SuperSonics. He is one of the richest persons in the United States
with a net worth of $1,1 milliard.
In Pour Your Heart Into It, Howard Schultz shares the inside story of the rise
of Starbucks. Passionate for good coffee, he explains how the vision first
came to him and how from that sole idea, he created his first store in Seattle
with the aim of introducing real fine coffee to Americans. Starbucks
progressively became a very successful international company with stores
opening everywhere worldwide. According to Schultz, this success is due to a
set of core values he based his company on that don’t just focus on profits
and growth.
The principles illustrated in Pour Your Heart Into It and that have made the
company enduring constitute precious guidelines for businesspeople seeking to
bring their company to the top. This success story is a motivational and
inspiring tale, and a "must read" for fascinated "Starbucksaholics".
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